A clickable link on a web page that leads to another page on a different domain (i.e. another website).
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What is External Link ?
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Blog Archives
What is Ezine ?
Also known as ‘electronic magazine,’ an ezine is delivered via an email or a website. There are paid ezines and free ones and they differ in scope and size, from daily newsletters reaching the inboxes of thousands of loyal subscribers all over the world to irregular news bulletins reaching an exclusive group of targeted subscribers. Business owners make it a point to publish an ezine because it is a powerful and effective communication tool to help build customer loyalty, increase revenue, update clients about products and services and position the company as an authority in their niche.
What is Ezine Advertising ?
Refers to the placing of an ad in the ‘paid advertisement’ section of newsletters/ezine publications.
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What is Forum ?
Also called a ‘discussion board,’ or a ‘discussion group,’ a forum is a website that provides a platform for users with shared common interests to interact with each other. There are forums on practically every topic under the sun – from internet marketing to knitting to racing cars…and joining one is usually free.
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What is Freebie ?
Something given away for free by businesses to potential customers in order to get them interested in their products/services or as an incentive to subscribe to their newsletter. Freebies can range from ebooks and videos to beauty lotions and printable board games.
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What is Get-Rich-Quick-Schemes ?
These are bogus (and often illegal) money-making programs that lure participants and trick them into parting with their hard-earned cash, by promising to help them become fabulously wealthy in a very short period of time. Unfortunately, once these tricksters have gotten their hands on your money, they disappear into thin air without a trace, leaving you high and dry.
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What is Giveaway ?
A product given to users free of charge. Giveaways are usually used as an incentive to encourage visitors to subscribe to an opt-in list and could be in the form of ebooks, video clips, audio files or software.
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What is Google ?
The most popular and user-friendly web search engine in existence. Google processes close to a billion search queries on a daily basis and owns the majority of the search engine market.
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What is Google Adwords ?
Google’s pay-per-click advertising platform and their main form of revenue generation. See also Adwords.
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What is Google Bomb ?
Refers to an attempt to influence and manipulate the ranking of a web page in the search results returned by Google. Due to a loophole in Google’s algorithm, a site can be ranked higher than its usual position if the backlinks that point to it all use similar anchor text. For instance, if Joe Somebody registers multiple domains and each and every one of them links to a main website with the anchor text ‘Joe Somebody,’ then looking up ‘Joe Somebody’ on Google will feature the main site in a top ranking position in the search results.
