I’ve said it before, and I’m sure I’ll say it many more times: Local, mobile and social are the future of advertising and marketing.
What does this mean? People search for local businesses all the time. Where’s a good thai restaurant nearby? Where’s the closest place to get my oil changed? These searches are being done at home, on laptops in coffee shops, from people’s iPhones. And as a business owner it’s important that you know what’s happening and adjust your marketing strategy accordingly.