Social bookmarking is a great way to put your organization on the map, but it takes a certain amount of strategy to be successful. If you have ever heard that saying, ‘This isn’t a popularity contest’, you should realize that social bookmarking IS a popularity contest. It’s not about being the most beautiful or having the most friends. Rather, correct social bookmarking is more about having the most valuable content that resonates with the largest portion of your target audience.
