Google has become a household name. People young and old know that you only need to ‘Google’ whatever it is you want to learn and you’ll have instant results. People are using the search engine on their computers, phones, other mobile devices and even on their television sets. As an Internet marketer, it is important to learn how Google serves the consumer. This will give you firsthand and applicable knowledge that you can implement with all current and future online marketing campaigns to make them even more effective.
Tag Archives: Google
Become A Master At Search Engine Marketing; Top Tricks, Tips And Ideas
Think you have what it takes to become a search engine master? You’re about to find out. With the following tricks, tips and ideas, you will have the know-how necessary to create income streams at will. Whether you are promoting a business, product, service or all of the above, you will finally understand how the search engines tick and how to manipulate the search engines results pages so that you or your clients rise to the top of the list every time. Before we get started, it is important to understand that knowing how to optimize listings for the search engines is one thing. Actually putting the know-how into action is quite another. If you’re not ambitious and you don’t feel like doing the work, you’d best stop here. In the quest to become a search engine master, you must be in it to win it. You can’t halfheartedly work towards search engine mastery. This is not for the weekend warrior nor the faint of heart. If you are ready to become a master at search engine marketing and you want to succeed where so many before you have failed, prepare to learn the tricks, tips and ideas that will deliver the success you crave.
Does The Google Slap Still Exist? How To Avoid It In Internet Marketing
A few years ago, Google decided to take drastic action in an attempt to clean up the Internet for good. Internet marketing was much easier back then. As long as you used your keywords on your website and you had enough backlinks from prominent and relevant sites, you could surpass any competitor, particularly if you used Google Adwords along with your SEO efforts. The problem is that some of the Adwords ads led to sites that were considered sub-standard, filler of fluff. Google decided to penalize Adwords advertisers that didn’t provide a valuable experience to users, essentially, and this became known as a Google Slap.
Running A Google Adwords Campaign? What You Need To Know
If you want to drive crazy amounts of traffic to your website, sales page or any other landing page, you can’t go wrong with a Google Adwords campaign. Actually, that’s only partially correct. Google Adwords is Google’s paid advertising platform. It’s how Google makes its money, for the most part. It can be an effective means for driving serious amounts of traffic to anywhere you wish online. However, it will only be effective if you know exactly what you’re doing. Before you start developing your first Google Adwords ad campaign, you should spend some time familiarizing yourself with the platform and the business of PPC.
Google AdWords New Tool, Mobile Web Marketing & More On Tonight’s Live Show
Last week I talked about a new super secret AdWords tool that Google has kept closed under lock and key. If you tune in tonight I’ll give you the key! You’ll really want to tune in tonight for my LIVE show…
The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:
http://www.billmcintosh.tv/live
If you are a member of my Business Inner Circle, you should go to:
LIVE SHOW: Have You Been Retargeted? Retargeting In The Content Network & Banner Advertising
Have you been retargeted online? What the heck is retargeting? How can it dramatically help you with your online marketing? Find out tonight during my LIVE show…
The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:
http://www.billmcintosh.tv/live
If you are a member of my Business Inner Circle, you should go to:
http://www.businessinnercircle.com/forum/forum/addonchat.php
(If you’re not a member yet, just click the link & sign up… it only takes a minute)
Guess Who Slapped Google? How Will It Impact Your Online Marketing?
The Internet world was turned on it’s head this week. Someone actually slapped Google! How could this happen, who did it & what does this mean for you online marketing? Find out tonight during my LIVE show…
The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:
http://www.billmcintosh.tv/live
If you are a member of my Business Inner Circle, you should go to:
Google + SmartPhone = Easiest Shopping Ever (Subtext: Mobile Marketing Heaven)
Today is HUGE for both shoppers and business owners.
Google has just released a feature for users of iPhones, Palm WebOS phones, or Android-powered devices. (Google’s blog post.) As of right NOW, if you do a Google search on your phone for a product, you will see a blue dot if that item is available at a store near you! On that screen you will also see if the item has full or limited availability, the price, which stores near you have the item, the distance those stores are from you at that exact moment, the phone number of the store, and a link to get directions with Google Maps.
Caution for Affiliate Marketers
If you are an affiliate marketer, you need to be aware of unethical/unscrupulous marketers. They often offer easy, fast and huge payouts. But their business practices are unethical. And they are giving affiliate marketing a bad name.
These companies will promote a product or service, take the consumer’s credit card information, bill them exorbitant fees monthly and make it nearly impossible for them to get requested refunds or stop the service. Sometimes they pass on the credit card information to other companies and add additional charges for additional services or products that the consumer knew nothing about. So what started as a small one-time charge turns into hundreds or thousands of dollars of unexpected debt for the consumer.
How To Find Good Affiliate Offers
There are a ton of affiliate offers out there. There is a lot of money to be made for sure. But scattered among the legitimate ones are the shady offers by companies who charge a lot of money for a much-less-than-awesome product, confuse the customers, withhold the actual amounts they will be charging, and make it nearly impossible to get your money back once you realize what’s happened.
As an affiliate marketer, you have to be responsible for what products you’re promoting, in the same way that you’d be responsible for items you sell in your own shop.