AdWords Columns Now Includes Keyword Bid Simulator Estimates

The Google Adwords platform is by far, hands-down the best pay-per-click advertising platform available online. With the proper budget, a few best practices and the most strategic keyword bids, your ads will show up for all relevant search engine users. Just think of the possibilities. Consider the average person searching Google with one of your keyword terms and then imagine one of your ads showing up first and foremost on that person’s screen. Picture the average person who sees your ads clicking-through to every landing page you create, and then ultimately subscribing, buying or taking whatever calls-to-action you tell them to take. All of this is possible with the Adwords platform, and now with the new Keyword Bid Simulator, finding success on Adwords is even easier.

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Setting Up A Google AdWords Campaign Takes Patience, Research And…

Congratulations on having the ambition to start your very first Google Adwords campaign. You stand to make a lot of money with Adwords, if you follow the important ingredients for success. To succeed with Adwords, you need patience, research and know-how. If you plan for long-term success, if you really dig into the research to make sure you have the most effective ads imaginable and if you follow in the footsteps of all the Google Adwords experts who have come before you, you will soon be on your way to killing it with your first Google Adwords campaign.

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How Running A Google AdWords Campaign Can Boost Your Company’s Revenue

If you want to give your company a professional boost online, you should always have at least one Google Adwords campaign in rotation. If you aren’t currently running a Google Adwords campaign, you may wonder what’s really in it for you. The following will show you just how effective Google Adwords can be at boosting revenue in a very short amount of time.

1. More Exposure

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Pay Per Click Basics You Need To Know To Get Your Internet Business Off The Ground

In the world of online advertising, nothing is more effective at traffic generation than pay-per-click marketing. For decades, advertisers and marketers have been searching for ways to deliver targeted ads to consumers. In the past, magazine, newspaper, television and radio ads have delivered that content beautifully. Then, the internet came along. Pay-per-click advertising platforms soon followed and advertisers were hooked. Finally, ads can be delivered to consumers in real time and they can be targeted specifically towards the search engine users’ interests. If you’re selling power tools, your ads are going to show up whenever someone searches for electronic drills, nail guns and cordless sanders. However, for PPC marketing to be effective you must learn the basics. The following will help you get your PPC marketing campaign started so that you can get your Internet business off the ground.

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Does The Google Slap Still Exist? How To Avoid It In Internet Marketing

A few years ago, Google decided to take drastic action in an attempt to clean up the Internet for good. Internet marketing was much easier back then. As long as you used your keywords on your website and you had enough backlinks from prominent and relevant sites, you could surpass any competitor, particularly if you used Google Adwords along with your SEO efforts. The problem is that some of the Adwords ads led to sites that were considered sub-standard, filler of fluff. Google decided to penalize Adwords advertisers that didn’t provide a valuable experience to users, essentially, and this became known as a Google Slap.

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Running A Google Adwords Campaign? What You Need To Know

If you want to drive crazy amounts of traffic to your website, sales page or any other landing page, you can’t go wrong with a Google Adwords campaign. Actually, that’s only partially correct. Google Adwords is Google’s paid advertising platform. It’s how Google makes its money, for the most part. It can be an effective means for driving serious amounts of traffic to anywhere you wish online. However, it will only be effective if you know exactly what you’re doing. Before you start developing your first Google Adwords ad campaign, you should spend some time familiarizing yourself with the platform and the business of PPC.

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What Is Facebook Exchange And Why Should Advertisers And Shareholders Be Excited?

Facebook, the most popular social networking platform the world has ever seen, has long been searching for more efficient ways to monetize its 800+ million regular users. Facebook is not only a great way to keep in contact with friends and family but has also been a great way to share interests and ads. With the recent launch of its near $100 billion IPO and shareholders eager to make an even larger profit from the offering, Facebook needs to find a more productive way to associate dollar signs with some or all of the individuals that use the site on a daily basis. This year seems to be a great year for Facebook, as the platform is about to launch Facebook Exchange, a new Advertising platform that could rival Google’s Adwords platform.

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How To Engage In Better Keyword Research

If you hope to dominate your niche with your online marketing efforts, you need to engage in the proper keyword research. Online marketing relies on traffic and much of online traffic comes from the search engines. The search engines want to offer users the very best experience possible. When users search for things using various keyword terms, the search engines want to deliver the most accurate search results that relate to those terms. Whether the result is a web page, a Google places page or a social networking platform, the search result should provide answers to the users most pressing questions. Your job as the online marketer is to make sure that your search results show up when they need to and solve problems like the customer wants. This requires extensive keyword research.

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Google AdWords New Tool, Mobile Web Marketing & More On Tonight’s Live Show

Last week I talked about a new super secret AdWords tool that Google has kept closed under lock and key. If you tune in tonight I’ll give you the key! You’ll really want to tune in tonight for my LIVE show…

The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:

http://www.billmcintosh.tv/live

If you are a member of my Business Inner Circle, you should go to:

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LIVE SHOW: Have You Been Retargeted? Retargeting In The Content Network & Banner Advertising

Have you been retargeted online? What the heck is retargeting? How can it dramatically help you with your online marketing? Find out tonight during my LIVE show…