What Is Facebook Exchange And Why Should Advertisers And Shareholders Be Excited?

Facebook, the most popular social networking platform the world has ever seen, has long been searching for more efficient ways to monetize its 800+ million regular users. Facebook is not only a great way to keep in contact with friends and family but has also been a great way to share interests and ads. With the recent launch of its near $100 billion IPO and shareholders eager to make an even larger profit from the offering, Facebook needs to find a more productive way to associate dollar signs with some or all of the individuals that use the site on a daily basis. This year seems to be a great year for Facebook, as the platform is about to launch Facebook Exchange, a new Advertising platform that could rival Google’s Adwords platform.

This is a preview of What Is Facebook Exchange And Why Should Advertisers And Shareholders Be Excited?. Click here to read What Is Facebook Exchange And Why Should Advertisers And Shareholders Be Excited? in full (1197 words, 2 images, estimated 4:47 mins reading time)

Live Online Marketing Questions 2 Feb 10

Every week on my live show I answer questions from both the members-only chat at BusinessInnerCircle.com and also the public chats. This week’s questions answered covered a variety of marketing and advertising topics:

1. The best Twitter app
2. How long I’ve been blogging
3. Good keyword tools
4. Tools to submit sitemaps
5. Good pay-per-lead programs

For answers to these questions, watch the clip. And stop by tonight to get your own specific questions answered.

[FLOWPLAYER=http://media.mcintoshmarketing.com/live/2feb10liveqs.flv,400,325]

2 Feb 2010 Forum Roundup

Here is a clip from last week’s forum roundup. The forum roundup is where I answer questions live which were asked in the BusinessInnerCircle.com forums throughout the week. In this episode I answered the following questions from members:

1. What I think about pay-per-lead advertising.
2. Which emails to customers are spam and which are covered under “opt-in”.

Watch the clip below to find out. And if you want your OWN questions answered, post them in the forum. Who knows? I might even answer it on my live show!

This is a preview of 2 Feb 2010 Forum Roundup. Click here to read 2 Feb 2010 Forum Roundup in full (91 words, 1 image, estimated 22 secs reading time)

Live Questions About Mobile Advertising

This past week I answered questions about mobile advertising from members of the members only chat as well as the public chat. There were a LOT of great questions asked. I wanted to post the clip of the answers for you here, in case you’re interested in finding out if Google tracks your calls, how to know if the public is really ready for mobile advertising and how to use mobile advertising to make money with your business. The rest of the questions and answers you’ll just have to watch the video to find out about!

This is a preview of Live Questions About Mobile Advertising. Click here to read Live Questions About Mobile Advertising in full (99 words, 1 image, estimated 24 secs reading time)

Mobile Advertising and Google: What’s to Come?

: Image by Getty Images via Daylife

Here it is…the biggest change in advertising since the 90s. No hype. This is huge. It’s based on several things that all occurred simultaneously. And here’s all of it:

1. Last week Google released a service for mobile devices called Click to Call. It enables the mobile device user to find the service or product they’re looking for using a Google search, then click on it directly to contact the business.

This is a preview of Mobile Advertising and Google: What’s to Come?. Click here to read Mobile Advertising and Google: What’s to Come? in full (196 words, 2 images, estimated 47 secs reading time)

Dos and Donts of Recession Marketing

This is one time where it’s VITAL that you don’t follow your instincts. During a recession, it’s common for businesses to cut back their advertising and marketing expenditures. But what you should be doing is the exact opposite.

This has been proven countless times throughout history. According to David Ogilvy, the “Father of Advertising”, “Studies of the last six recessions have demonstrated that companies which do not cut back their advertising budgets achieve greater increases in profit than companies which cut back.” He goes on to say, “In a survey of 40,000 men and women involved in the purchase of 23 industrial products over five years, it was found that share-of-market went up in bad times – when advertising was continued.”

This is a preview of Dos and Donts of Recession Marketing. Click here to read Dos and Donts of Recession Marketing in full (141 words, 1 image, estimated 34 secs reading time)

Private VIP Online Marketing Training Half Off Sale

Until Midnight on July 11th, you can get my Business Inner Circle Elite private VIP online marketing training system for HALF OFF.

Here’s where you’ll want to grab your copy for half off: Business Inner Circle Elite VIP Online Marketing Training

I’m holding this little special sale as a way to say THANK YOU to all the people who read my blog and online marketing emails.

Here’s where you can grab your copy and save 50%: Business Inner Circle Elite VIP Online Marketing Training

This is a preview of Private VIP Online Marketing Training Half Off Sale. Click here to read Private VIP Online Marketing Training Half Off Sale in full (532 words, estimated 2:08 mins reading time)

Hire My Personal Website Marketing Dream Team To Promote Your Own Sites

Last night on my live show I had a big announcement. If you didn’t hear about it already, you’ll certainly want to know what it’s all about:

I would like to have my entire marketing team get you search engine rankings & a TON of traffic to your website. This is the same team who does the marketing for my websites & they’ll use the exact same techniques that I use. Don’t worry, it’s WAY more affordable then you could possibly imagine. Check it out here:

This is a preview of Hire My Personal Website Marketing Dream Team To Promote Your Own Sites. Click here to read Hire My Personal Website Marketing Dream Team To Promote Your Own Sites in full (245 words, estimated 59 secs reading time)

Important News: Very Limited & 100% FREE Private Internet Marketing Launch

I’d like to invite you to something extraordinary…

Tonight I’m inviting the viewers of my live weekly Marketing show to take part in a very limited private launch. Now’s your chance to join & here’s what you’re invited to:

I have assembled an awesome team of amazing marketers on my staff. Together we run multiple seven figure businesses online. In all, I have 9 executive level marketers working with me full-time on my various businesses. These are not some anonymous group of offshore outsourcers… these are full-time professionals who I work with every day. These are people who I’ve personally trained, I highly respect and who work with me on MY OWN marketing projects.

This is a preview of Important News: Very Limited & 100% FREE Private Internet Marketing Launch. Click here to read Important News: Very Limited & 100% FREE Private Internet Marketing Launch in full (209 words, estimated 50 secs reading time)

Google AdManager: The First Product From Buying DoubleClick

Today Google announced the introduction of their new AdManager service. It’s described as an ad serving tool for publishers of small and medium sized websites. With it you can serve ads from AdSense and other networks along with serving in house advertising as well.

Google describes Admanager this way:

This is a preview of Google AdManager: The First Product From Buying DoubleClick. Click here to read Google AdManager: The First Product From Buying DoubleClick in full (273 words, 2 images, estimated 1:06 mins reading time)

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Tag Archives: advertising