Facebook Local

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Image via CrunchBase

New Facebook changes are coming. And with it, you’ll see a much more localized, geo-targeted social network. Have you ever heard me say that the internet is going local? Only a thousand times. Well, here’s one more clue in case you had doubts…

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Google in your TV

Television
Image by videocrab via Flickr

Google is currently working with Dish Network, Bloomberg TV, and NBC Universal – all that you receive with your MAG 254 subscription, to allow Adwords users to create TV ads on several different TV networks.

This service is currently only available for national targeting, and only to people with an Adwords account, as it is part of that interface. But you can see that Google is working hard to make your ads available everywhere consumers look: desktop computers, mobile phones and now TV.

This is a preview of Google in your TV. Click here to read Google in your TV in full (116 words, 2 images, estimated 28 secs reading time)

Cookie Cutter Apps Smackdown: Mobile Marketing Changes

In case you were wondering whether or not mobile marketing was really that important to you as a business owner, let’s take a look at what’s been going on recently.

1. Everyone and their mother owns a smartphone of some sort: an iPhone, a Blackberry, an Android.
1a. Smartphone users do internet searches from said smartphones.
2. There are thousands upon thousands of smartphone apps available for free or for purchase from the iTunes store, and thousands more from third party developers.
3. In the past few weeks Apple has cracked down HARD on the developers of “cookie cutter applications” created from templates. They do not want apps in their iTunes store that are basically glorified business cards or that don’t really provide an excellent service to users.

This is a preview of Cookie Cutter Apps Smackdown: Mobile Marketing Changes. Click here to read Cookie Cutter Apps Smackdown: Mobile Marketing Changes in full (209 words, 1 image, estimated 50 secs reading time)

iPad: A Clue to Mobile Marketing Trends

Image representing iPad as depicted in CrunchBase
Image via CrunchBase

Get in line at your local Apple store, because the awesome new iPad will be available for purchase starting this Saturday! You can also enter my contest to win a FREE one, by going to My iPad Contest.

That bridges over nicely to something I mentioned in a recent live show. Traditional desktop searching is changing rapidly. The way people are consuming the internet is changing. And as a business owner, it’s vital that you stay on top of these changes so that you’re not left in the dust. Mobile marketing is not just the future of marketing, it’s the NOW of marketing.

This is a preview of iPad: A Clue to Mobile Marketing Trends. Click here to read iPad: A Clue to Mobile Marketing Trends in full (253 words, 2 images, estimated 1:01 mins reading time)

Google AdWords New Tool, Mobile Web Marketing & More On Tonight’s Live Show

Last week I talked about a new super secret AdWords tool that Google has kept closed under lock and key. If you tune in tonight I’ll give you the key! You’ll really want to tune in tonight for my LIVE show…

The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:

http://www.billmcintosh.tv/live

If you are a member of my Business Inner Circle, you should go to:

This is a preview of Google AdWords New Tool, Mobile Web Marketing & More On Tonight’s Live Show. Click here to read Google AdWords New Tool, Mobile Web Marketing & More On Tonight’s Live Show in full (96 words, estimated 23 secs reading time)

LIVE SHOW: Have You Been Retargeted? Retargeting In The Content Network & Banner Advertising

Have you been retargeted online? What the heck is retargeting? How can it dramatically help you with your online marketing? Find out tonight during my LIVE show…

The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:

http://www.billmcintosh.tv/live

If you are a member of my Business Inner Circle, you should go to:

http://www.businessinnercircle.com/forum/forum/addonchat.php
(If you’re not a member yet, just click the link & sign up… it only takes a minute)

This is a preview of LIVE SHOW: Have You Been Retargeted? Retargeting In The Content Network & Banner Advertising. Click here to read LIVE SHOW: Have You Been Retargeted? Retargeting In The Content Network & Banner Advertising in full (94 words, estimated 23 secs reading time)

Guess Who Slapped Google? How Will It Impact Your Online Marketing?

The Internet world was turned on it’s head this week. Someone actually slapped Google! How could this happen, who did it & what does this mean for you online marketing? Find out tonight during my LIVE show…

The show starts TONIGHT at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early & say hi:

http://www.billmcintosh.tv/live

If you are a member of my Business Inner Circle, you should go to:

This is a preview of Guess Who Slapped Google? How Will It Impact Your Online Marketing?. Click here to read Guess Who Slapped Google? How Will It Impact Your Online Marketing? in full (114 words, estimated 27 secs reading time)

Google + SmartPhone = Easiest Shopping Ever (Subtext: Mobile Marketing Heaven)

Today is HUGE for both shoppers and business owners.

Google has just released a feature for users of iPhones, Palm WebOS phones, or Android-powered devices. (Google’s blog post.) As of right NOW, if you do a Google search on your phone for a product, you will see a blue dot if that item is available at a store near you! On that screen you will also see if the item has full or limited availability, the price, which stores near you have the item, the distance those stores are from you at that exact moment, the phone number of the store, and a link to get directions with Google Maps.

This is a preview of Google + SmartPhone = Easiest Shopping Ever (Subtext: Mobile Marketing Heaven). Click here to read Google + SmartPhone = Easiest Shopping Ever (Subtext: Mobile Marketing Heaven) in full (251 words, 1 image, estimated 1:00 mins reading time)

Caution for Affiliate Marketers

If you are an affiliate marketer, you need to be aware of unethical/unscrupulous marketers. They often offer easy, fast and huge payouts. But their business practices are unethical. And they are giving affiliate marketing a bad name.

These companies will promote a product or service, take the consumer’s credit card information, bill them exorbitant fees monthly and make it nearly impossible for them to get requested refunds or stop the service. Sometimes they pass on the credit card information to other companies and add additional charges for additional services or products that the consumer knew nothing about. So what started as a small one-time charge turns into hundreds or thousands of dollars of unexpected debt for the consumer.

This is a preview of Caution for Affiliate Marketers. Click here to read Caution for Affiliate Marketers in full (209 words, 1 image, estimated 50 secs reading time)