Build An Unstoppable Mobile Marketing Campaign

The days of creating a mobile marketing campaign as an afterthought are over. You need to make mobile marketing a priority if you hope to compete in the future as an online marketer. The world is going mobile slowly but surely and soon, in just a few years, mobile devices could win out over desktops and laptops altogether. We are seeing widespread use of mobile technology of the likes we’ve never seen before and, as a mobile marketer, this should cause you to jump for joy. The time is now to build an unstoppable mobile marketing campaign. Here are some steps you can put in place now to ensure a more prosperous mobile marketing tomorrow.

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Google Launches Enhanced Campaigns For AdWords

When describing the newly launched AdWords advanced campaigns, Susan Wojcicki, SVP of Google AdWords Advertising said, “We want to provide the best search results for users regardless of where they are and what device they are using.” This statement beautifully encompasses what AdWords advanced campaigns are all about.

The first thing you’ll notice when learning how to use AdWords is that you’ll have the ability to build enhanced campaigns where you’ll have the ability to manage bids across devices, locations and times of the day. You can do all of this from a single campaign using mere bid adjustments.

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Local Marketing Is the Key For Any Small Business

Business owners that rely on local customers would do well to focus on local marketing, they may even look for help from companies like Salesforce. Local marketing your small business means to engage in a specific type of search engine optimization that puts your business in front of prospective customers who may be searching for your business using search engines in your local area. Search engines are increasingly focusing on local-specific results for their users. By using GPS and other location-centric technologies, the search engines are able to deliver your results to the customers that matter, as long as you engage in the proper amount of local marketing. Put the following techniques into play and your local customers will always know how to find you.

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TrueView Is YouTube’s Next Biggest Hit

With hundreds of millions of users from all walks of life, it’s easy to see why advertisers would be interested in YouTube. Now, advertisers can target video watchers with several different ad formats with TrueView. TrueView for YouTube allows you to advertise with video ads that you only have to pay for when a user wants to watch. That means you don’t have to pay for useless or random impressions like you do on other advertising platforms. If you’ve used Adwords, you’ll love TrueView. Let’s see what else you can do with this dynamic and lucrative video advertising platform.

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Is Google Glass Really The Future Of Technology?

Google Glass is the future In case you didn’t know, Google is coming out with a wearable computer that will be available for purchase later this year or early next year. These Google glasses allow you to take photos, record video, use voice commands and lots of other stuff – all while you’re wearing the head-mounted-display (HMD) on your noggin. Is Google Glass the future of technology or is it a fad? Let’s take a look at the capabilities of this amazing new Google device and what we can expect when the technology finally becomes available for public use.

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Options For Careers In Marketing

If you are good with people, if you understand what makes people tick and what motivates them, and you’re good at coming up with new ideas and concepts, you might have a future in one of the many marketing careers. Careers in marketing are all about communicating with and interacting with the end consumer. What motivates consumers to buy? What causes them to consider buying a particular product first and foremost before any others? How can companies improve their image, their brand and their reputation? A marketing professional will attempt to answer these questions and many more. There are quite a few options for careers in marketing, many of them listed below. Consider each of these marketing careers carefully and you just might find yourself taking the first step towards one of the most rewarding marketing careers.

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Creating An Email Marketing List

There is no better way to capture the minds and imaginations of your audience than to get them on your targeted email marketing list. Creating an email marketing list isn’t difficult, as long as you know your audience, their issues and wants, displeasures and desires, and you know the proper tools that make creating an email marketing list incredibly easy. The following example will take you through the creation of a targeted email marketing list. It should apply to any niche. Just apply it to your audience and start building a targeted list that keeps on providing, provided that you manage to keep your list happy that is.

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CPA Tips That Work

increase your income with these CPA tips A cost-per-action campaign or CPA is a great way to add one or more extra income streams to an already successful online marketing campaign. Or it can be a great way to begin a stream all on its own. When you first begin putting the following CPA tips into action, you’re going to be amazed at just how many networks, platforms and offers there are to choose from. Try not to get overwhelmed, but realize that there are literally thousands of ways to make money using these and other tops for your CPA campaign. The following CPA tips only represent one great way to go from zero to earning with any cost-per-action offer.

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