Are you attempting to generate new product ideas for your next venture? Charles Kettering, American Inventor and holder of over 180 patents once said that, “Inventing is a combination of brains & materials. The more brains you use, the less material you need.” What a brilliant statement, but it’s also a daunting one. With all the products in the world, how can anyone hope to crack into the market today? The idea is to generate a wide range of ideas for a new product. The following exercises may help you come up with the next Velcro, Band-Aid or Kleenex that completely transforms the world as we know it.
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When you’re not quite happy with the traffic you’re getting, it’s time to take a look at the bare bones of your marketing campaign. From the colors you’ve chosen to the headlines of your web pages and articles, to the language you use when writing your blogs – everything needs to be maximized and all elements should work together to accomplish the common goal; in this case, more traffic. When you want to boost your internet marketing campaigns, and you’ve tried everything else, it might pay to try split testing. Split testing is used by marketers all over the world, particularly the experts, because there is no better way to gauge the effectiveness of a campaign, or improve it, than to test each of the individual components one by one. 
As the summer is coming to a close and school is about to start up again, it sounds like a perfect time for a new contest. Actually, anytime is a good time to run a new contest, especially if it has been some time since your last one. And if you’ve never attempted contest marketing before, you are long overdue. The following will give you some ideas for new contests to help usher in the Fall of 2013. Which one will you use to drum up excitement for your online offerings? 
Marketers who blog have a distinct advantage over those who don’t blog, and we have cold hard data to prove it. According to at least one study, 43% of marketers generated a customer from their blog this year alone. And 79% of companies who keep a blog report a positive return on investment for all inbound marketing. If that doesn’t convince you to start a blog or pick up where you left off, there’s probably not much that will. Blogging is still crucial to marketing in 2013 and for a variety of reasons; a few of which are listed below. 
You’ve decided to use the content management system WordPress as the backbone of your online marketing campaign. Good for you! WordPress is a fine choice. It’s easy to use, fully customizable and, best of all, it’s free! If you want the ultimate success, however, it’s not enough to just begin a campaign on everyone’s favorite CMS; you need to truly own your campaign if you want to be successful. This means you should leave nothing up to chance. You should put your all into every aspect, thus allowing you to harness the full power that WordPress offers. The following tips will help you take command of your WordPress campaign so that you can reach the goals you’ve set for yourself. 
WordPress is increasingly being used all over the world to create websites, blogs and ecommerce stores; and more people are adopting the content management system every day. To help make the platform more robust and user-friendly, as well as secure, Automattic, the company behind WordPress, manages to release a series of updates several times a year. The recent update just happened – version 3.5.2 – which focused primarily on security. The next version, 3.6, is due out any day now; and more are planned for October and December. If you want to take advantage of these updates, you’ll be glad to know that the process is incredibly simple. We’re going to walk you through it so that you can 