iPad: A Clue to Mobile Marketing Trends

Get in line at your local Apple store, because the awesome new iPad will be available for purchase starting this Saturday! You can also enter my contest to win a FREE one, by going to My iPad Contest.

That bridges over nicely to something I mentioned in a recent live show. Traditional desktop searching is changing rapidly. The way people are consuming the internet is changing. And as a business owner, it’s vital that you stay on top of these changes so that you’re not left in the dust. Mobile marketing is not just the future of marketing, it’s the NOW of marketing.

More and more people own mobile devices and use them for a majority of their internet searches. People search for the places they need to find while they’re out and about, from their iPhone or Android or Blackberry. And now the iPad will be the next mobile device, and along with it is coming Microsoft’s “Digital Journal” and HP’s version of the same.

The days of looking up things in the Yellow Pages are long over. And now even looking up things from your home computer are soon to be a thing of the past. It’s time to start marketing your business to the mobileverse. Think 4square. Think Yelp. Think Admob. Think local. For more information on this subject, watch the clip below. And make sure and stop by my live show at BusinessInnerCircle.com on Tuesday nights for training on local marketing and advertising.

[FLOWPLAYER=http://media.mcintoshmarketing.com/live/ipad-digjournal.flv,400,325]